Wi-Tribe – Unstoppable Internet
For the course of Digital Media Communication this semester, my team mate Reema and I picked up wi-tribe (an internet service provider in Pakistan) and created a complete 360 degree digital campaign.
The problem we identified was that users in Pakistan fear that their internet connections will get interrupted by electricity shortages, technical problems and weather conditions. The solution? Let them experience unstoppable wi-tribe internet connection when they’re least expecting it!
View the video of the campaign here. If you have any questions or feedback, leave a comment below! We’d love your suggestions!